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Reshaping events in pharma

pharmaphorum

Healthcare professional (HCP) engagement experienced significant shifts during the acute phase of the pandemic, as COVID-19 forced a rethink of traditional pharmaceutical sales and marketing practices, including the digitisation of events. The changing events model. Before COVID, pharma events were mainly face-to-face.

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Engaging Communities through High-Impact Healthcare Sponsorships in the Pharmaceutical Industry 

Pharma Marketing Network

Sponsorships can be a powerful tool for pharmaceutical companies to engage with communities and make a positive impact on health and wellness. When done right, sponsorships can help pharmaceutical companies connect with their target audience, build relationships with key stakeholders, and promote their brand in a meaningful way.

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Opinion: What clinical real-world data can deliver

STAT

This regulatory innovation is great for patients, pharmaceutical companies, health care providers, and the full health care landscape, getting new medicines to the people who need them in ever-shorter time. Read the rest…

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STAT+: Novartis is scolded by U.K. trade group for the fourth time this year over Entresto promotions

STAT

trade group for misleading promotional efforts for its biggest-selling drug and, in the process, failing to maintain high standards expected of pharmaceutical companies. For the fourth time this year, Novartis has been reprimanded by a U.K.

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AI implementation for pharma and healthcare

pharmaphorum

Abid Rahman from Intouch Group tells pharmaphorum how AI-based technology is solving challenges across healthcare systems, pharmaceutical companies, and patient treatment. We can put AI use cases in three buckets – healthcare and hospital systems, pharmaceutical companies and patient and caregivers.”.

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AI as Business Leverage in Pharma & Life Sciences

pharmaphorum

This and other trend topics, will be discussed on September 29th , at the digital event “ AI as Business Leverage in Pharma & Life Sciences Industries ” by Trueblue , an Italian IT company that every day supports the Pharma and Life Science markets at global level. . . ” . .

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Experts to come together for compliance event ‘validation ready’ global labeling systems  

pharmaphorum

Experts to come together for compliance event . A group of industry experts is set to explore how medical device, clinical trial and pharmaceutical companies can proactively manage labeling risk. The post Experts to come together for compliance event ‘validation ready’ global labeling systems appeared first on.