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This is why independentpharmacies should focus more on targeted marketing. Independentpharmacy owners face the challenge of staying profitable while maintaining the personal touch that sets them apart. The post The Case for Targeted Marketing for IndependentPharmacy Owners first appeared on DiversifyRx.
Step 3: Insight Into Your Pharmacy Profit—Reflect on This Year’s Wins (and Challenges) Take a moment to give yourself a pat on the back. Running an independentpharmacy is no small feat, and you’ve navigated another year of PBM shenanigans, staffing challenges, and changing regulations.
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