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The digital transformation of pharma’s physician engagement strategies

pharmaphorum

In doing so it’s compounded pre-existing pressure with pharma, where schedules are shrinking and policies are often already restrictive enough to build barriers for effective physician engagement. The threat of disease spread and other risk factors from COVID-19 have only compounded this.

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Digital strategies for pharma’s physician engagement

pharmaphorum

A recent pharmaphorum webinar on digital transformation , held in association with P360, explored how COVID has fast-tracked pharma’s long-held ambitions to make wider use of digital technology and streamline its communications with HCPs. Physician access issues coupled with message delivery disconnects only compounded the problem.

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Unleash Pharmacy Transformation with Intelligent Infrastructure

Omnicell

BMHCC is simultaneously focused on the challenges of reducing acute care drug spend and improving their drug delivery model, with IV preparation and diversion detection as the chief drug delivery concerns. The goal is to move pharmacists and other clinicians to the center of patient care where they can practice at the top of their license.

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Unleash Pharmacy Transformation with Intelligent Infrastructure

Omnicell

BMHCC is simultaneously focused on the challenges of reducing acute care drug spend and improving their drug delivery model, with IV preparation and diversion detection as the chief drug delivery concerns. The goal is to move pharmacists and other clinicians to the center of patient care where they can practice at the top of their license.

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Patient Engagement in Pharma – Why and How?

Viseven

This education can be delivered through various formats, such as webinars, videos, and written materials. What works for one patient group may not be effective for another, making it difficult to create universally accessible engagement tools and programs.