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New IFPMA and EFPIA guidance on use of social media by the pharmaceutical industry

pharmaphorum

The overarching principle set out in Codes of Practice, and in particular the Principles for the use of digital channels in the EFPIA Code , is that the legislation and Codes of Practice apply equally to communications by companies on social media and digital channels.

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Enabling the leaders of the future

pharmaphorum

From clear communication with an unsettled, dispersed workforce to maintaining positive energy and managing people’s working hours, the need for open, inclusive and empathetic leadership has never been more important. . iii] It’s no longer just about the company, compensation package and secondary benefits (e.g., gym membership).

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Marketing Pharma: Proven Strategies to Stay Ahead in a Competitive Industry

Pharma Marketing Network

Tools like telehealth platforms, mobile apps, and digital detailing enable seamless communication with HCPs and patients. Highlight your commitment to eco-friendly practices, from reducing packaging waste to sourcing ethically. Using email, social media, in-person meetings, and webinars to deliver a consistent message across platforms.

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Patient Engagement in Pharma – Why and How?

Viseven

Engagement can lead to improvements in drug delivery methods, packaging designs, and support services that enhance the overall patient experience. This education can be delivered through various formats, such as webinars, videos, and written materials.

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Piloting the PQA Specialty Pharmacy Turnaround Time Quality Measure

PQA

Pilot participants were provided a technical package containing all resources needed to accurately calculate the SP-TAT-PH measure. This feedback was gathered via surveys and then further discussed by pilot participants during three collaborative webinars. Sufficient staffing enabled specialty pharmacies to take on new tasks (e.g.,

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Building Patient Loyalty: Creating a Pharmacy Membership Program

DiversifyRx

Member-only perks such as free delivery or Rx packaging. Communication and Engagement Maintaining open lines of communication with members is essential. Private webinars, FAQ sessions, or early access to programs for members only. Special pricing on over-the-counter (OTC) products.

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DSCSA Postponement And What It Means For Independent Pharmacies

DiversifyRx

Join our next Awesome Webinar Series with guest legal guru JD from Real Value Rx to answer any questions you have about the DSCSA delay. Small Dispensers and the 6/12/2024 FDA Announcement Concerning DSCSA This week’s article on the recent DSCSA postponement comes from PRS Pharmacy Services. The original article can be found HERE.