Science Communication Tips for Pharmacists
Drug Topics
NOVEMBER 3, 2022
Pharmacists can help educate patients as they try to analyze scientific information shared via the news or social media.
STAT+: RFK Jr. brings FDA under tighter control with HHS workforce cuts
STAT
MARCH 27, 2025
Instead, the cuts will target employees working on policy, human resources, information technology, procurement, and communications. FDA drug, medical device, or food reviewers and inspectors will not be among those fired, according to an HHS fact sheet.
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Opinion: H5N1 communication has been strictly for the birds. Didn’t the federal government learn anything from Covid?
STAT
MAY 9, 2024
When it comes to federal agencies communicating to the public about H5N1 bird flu, it feels like a classic case of Yogi Berra’s déjà vu all over again. The posted material further confused the public. Read the rest…
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Five Things For Pharmacists To Know About Measles in 2025
IDStewardship
MARCH 7, 2025
That information was utilized to develop this article. Communication with public health authorities and use or precautionary measures to prevent spread is very important. Now with measles in the area, it was time to learn more about it. Measles is a mandatory and immediately notifiable disease.
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Healthware forms new medical communications division
pharmaphorum
JULY 27, 2022
Health innovation and technology specialist Healthware Group has added another element to its business with the launch of a dedicated medical communications and education division. “It’s time to adapt our offering to better align with the evolving needs of our clients and deepen our partnership with the MedComms community. .
Every scientific message has a story. Medical communications must adapt to effectively bring these to life.
pharmaphorum
OCTOBER 19, 2022
Medical communications are in a state of transition. Francis Namouk, managing director of Healthware MedComms , a new medical communications and education division of the Healthware Group, tells us more. Where medical communications have historically centred on brand, providers now desire more tailored, science-driven messaging.
It’s the Law Now –Cybersecurity Information in Premarket Submissions
The FDA Law Blog
APRIL 25, 2023
The primary vehicle for FDA to request cybersecurity information in premarket submissions has been guidance documents. Congress has given FDA the authority to require device manufacturers to provide cybersecurity information in their premarket submissions for a “cyber device.” It applies whether the software is the entire device (i.e.,
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Five Ways Preceptors May Integrate Generative Artificial Intelligence Programs Into Pharmacy Education Learning Experiences
IDStewardship
DECEMBER 12, 2023
The second quote was “pharmacies have diligently transitioned from apothecaries into problem solvers , educators , and communicators.” ” This resonates with me on the topic, as pharmacy preceptors should consider how they can employ AI to help their learners become better problem solvers, educators, and communicators.
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Opinion: The ethical implications of Elon Musk’s unorthodox approach to medical science
STAT
JULY 8, 2024
These aren’t the latest social media influencer tactics, but the way Neuralink, Elon Musk’s neurotechnology company, has disseminated information about its medical research. Neuralink’s unconventional approaches to research have challenged many norms of medical science.
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To List or Not to List; That is the Question – The FTC Signals the Potential for Greater Scrutiny of Patent Information Submissions to FDA
The FDA Law Blog
SEPTEMBER 19, 2023
Karst — Listing patent information in the Orange Book is a matter of judgment, but that judgment call is about to get a bit more scrutiny. The bill proposes to amend FDC Act § 505(b) and PHS Act § 351(a)(2) with respect to patent information submitted to FDA for Orange Book and Purple Book listing. Koblitz & Kurt R.
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Opinion: Eating rocks: The case for early integration of medical ethics into AI product development
STAT
JUNE 27, 2024
Worldwide, users search Google with health queries 70,000 times per minute , so it has years of experience in communicating health information and a solid framework for producing high quality, authoritatively sourced responses for users. Except when it doesn’t. Read the rest…
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The Pharmacist’s Role on the Multiple Myeloma Care Team Can Vary Among Cancer Centers When Treating Patients With Bispecifics
Pharmacy Times
OCTOBER 23, 2024
Dispensing, communicating, and recording information may look different at each center.
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Can the government ask social media sites to take down Covid misinformation? SCOTUS will weigh in
STAT
JANUARY 29, 2024
WASHINGTON — The Supreme Court will this March hear arguments centered on the government’s role in communicating — and sometimes censoring — pertinent public health information in the midst of a pandemic.
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Prescribing Success: Dr. Linda Gutierrez-Miller’s Journey to Impactful Clinical Pharmacy and Inspiring Resilience!
Pharmacy Is Right For Me
JANUARY 3, 2024
Overcoming Barriers Despite the challenges in her current role, including communication barriers due to the diverse linguistic landscape of her clinic, Dr. Gutierrez-Miller remains dedicated to providing the best care possible. She says, “With over 80 different languages spoken at my clinic, I worry that information gets lost in translation.
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Opinion: HHS says it is working against climate change. But it’s really climate washing
STAT
AUGUST 15, 2024
Climate washing is defined as a government or business providing inadequate, inaccurate, misleading, or false public information about its climate policy ambitions or implementation efforts to reduce greenhouse gas emissions, especially when the claims are made without independent third-party assurance.
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Audience Engagement Strategies for Pharma Marketing: Boost HCP and Patient Interaction
Pharma Marketing Network
MARCH 19, 2025
Marketers must ensure that HCPs receive valuable scientific information while also providing patients with easy-to-understand, accurate health resources. Strategies to Engage Healthcare Professionals (HCPs) Provide High-Value Educational Content HCPs seek content that enhances their clinical knowledge and informs their prescribing decisions.
How to Become a Medical Affairs Specialist [Career Path Guide]
The Happy PharmD
MARCH 25, 2025
It includes roles like Medical Science Liaisons (MSLs), who engage with providers, and Medical Information Specialists, who answer complex drug-related questions. Once youve narrowed your focus, communication becomes the next hurdle. In medical affairs, the ability to communicate complex information concisely is crucial.
Meeting MSL training needs in an evolving landscape
pharmaphorum
NOVEMBER 17, 2022
Healthcare professionals trust MSLs to keep them informed and up-to-date about the latest treatments, especially in fast-moving areas like oncology. This webinar will also explore: How the changing nature of communications technology and modalities are changing the MSL’s role.
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Comparison Of Rebyota Versus Vowst: A Study Table To Help You Compare Fecal Microbiota Therapies
IDStewardship
APRIL 14, 2024
Basic information on Clostridioides difficile infection (CDI), fecal microbiota transplantation (FMT), and a study table comparing Rebyota and Vowst is provided. O’Connor, Pharm.D., Closing Thoughts CDI is a leading cause of healthcare-associated infection [4].
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Protecting the Pipeline: Secure Communications Strategies to Thwart Espionage and Safeguard Sensitive Information and Intellectual Property
PharmExec
MARCH 18, 2025
OncLive serves as the connection to oncology, including groundbreaking cancer news and interviews with top oncologists in multimedia formats.
Learning Clinical Microbiology Using Podcasting: The Let’s Talk Micro Podcast
IDStewardship
NOVEMBER 29, 2023
BCPS, BCIDP Article Posted 1 December 2023 Podcasting has emerged as an incredible way to reach a global audience and discuss scientific information. They are very valuable because they provide information in a way that is readily accessible. Interviewee: Luis Plaza Interviewer: Timothy P. Gauthier, Pharm.D.,
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Partnering With Microbiology Laboratory To Bring Awareness To Antimicrobial Resistance
IDStewardship
MARCH 23, 2023
-Patrick McDaneld, PharmD, Medical Science Liaison, Clinical Infectious Disease, bioMérieux The bioMérieux experts and chat participants all agreed that when prior results aren’t available, getting rapid susceptibility information as soon as possible is crucial.
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Knock, Knock – FDA Issues Guidance on Best Processes and Practices During BIMO Inspections
The FDA Law Blog
JUNE 10, 2024
Below we highlight FDA’s views about best practices for BIMO inspection communications, handling requests for records, and inspection preparation and follow-up as outlined in the draft guidance. FDA investigators routinely share their names, titles, contact information, and, when appropriate, reasons for conducting the inspection.
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STAT+: Q&A: How the FDA could use AI for drug and device safety surveillance
STAT
AUGUST 20, 2024
Sentinel draws upon clinical records and insurance claims, and the agency uses its analyses to adjust drug labels, convene advisory committees and disseminate drug safety communication, the authors noted. Continue to STAT+ to read the full story…
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Understanding Landing Page Optimization in Pharma Marketing
Pharma Marketing Network
MARCH 8, 2025
It must convert visitors into leads , provide clear and accurate medical information , and ensure compliance with FDA, HIPAA, and ad platform policies. Patient Awareness: Helps provide disease information, medication adherence tips, and support program details. Compelling and Compliant Headline Clearly communicate value (e.g.,
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Privacy issues widespread with digital health apps, says BMJ
pharmaphorum
JUNE 16, 2021
.” The range of apps put under scrutiny included tools for managing health conditions, symptom checkers, step and calorie counters, and menstruation trackers – many of which can contain sensitive health information. Almost a quarter of those transmissions occurred on insecure communication channels so could potentially be intercepted.
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9 Ways Pharmacies Can Participate in Health Literacy Month
Digital Pharmacist
OCTOBER 11, 2023
October is recognized as Health Literacy Month, a time when healthcare professionals, organizations, and communities come together to promote understanding and access to health information. Additionally, ensuring your bilingual staff is able to effectively translate medical information is crucial to patients’ understanding.
STAT+: European Commission reaches deal with Vifor for ‘disparaging’ its only rival in iron deficiency market
STAT
JULY 22, 2024
Following a two-year probe, the European Commission has formalized a proposal from Vifor Pharma to resolve allegations that the company spread misleading information about a rival treatment to its blockbuster drug for iron deficiency. Approximately 1.8
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Pharmaceutical Marketing in 2025: Trends, Tech, and Targeting That Matter Most
Pharma Marketing Network
MARCH 31, 2025
As industry leaders adapt to digital-first communication and omnichannel engagement, the need for smart, scalable, and strategic marketing tactics is more urgent than ever. Similarly, patients benefit from communications that resonate with their condition, treatment stage, and lifestyle.
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Barts Health NHS Trust launches app for cognitively impaired
pharmaphorum
SEPTEMBER 28, 2021
The app allows information to be recorded in word, photo, audio, or video format – by either the patient or a carer – which is then stored in easy-to-organise ‘boxes’ and shared with healthcare staff either in person or via an online sharing platform.
Personalizing the Cancer Patient Journey
Pharma Marketing Network
JULY 27, 2022
The patient care team supplies an abundance of information, although sifting through brochures and online resources can be daunting for the patient and their caregiver. Adhering to regulatory guidelines is an important step pharma takes to ensure that promotional medical materials contain balanced information that is accurate and relevant.
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10 Innovative Trends in Pharma Marketing: Strategies for Industry Success in 2025
Pharma Marketing Network
DECEMBER 4, 2024
Companies are investing heavily in digital tools to streamline communication and build stronger connections. Strategies like storytelling, personalized educational content, and two-way communication channels create trust and build loyalty. Patient-Centric Marketing Patients want to feel heard.
Top email calamities to avoid … and how to make an impact instead
pharmaphorum
SEPTEMBER 29, 2021
Oliver Stohlmann’s Corporate Survival Hacks series draws on his experiences of working in local, regional and global life science communications to offer some little tips for enjoying a big business career. In this column he addresses the appropriate use of email and how to avoid nightmares in electronic communication.
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Pharma Marketing Resources
Pharma Marketing Network
MARCH 11, 2025
However, with so much information available, finding the right resources can feel overwhelming. Platforms like Salesforce Health Cloud and Veeva Systems help teams organize data, automate communication, and improve relationship management. Staying informed about industry trends and best practices is essential for long-term success.
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The 2023-2024 Flu Season: What Pharmacists Need to Know
Digital Pharmacist
AUGUST 21, 2023
While we can’t predict for certain what this flu season will bring, it’s important to stay informed on flu activity and the latest recommendations to effectively counsel patients. Below are a few ways to help you efficiently communicate with your patients this flu season.
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ABPI code updated with first social media guidance
pharmaphorum
JANUARY 26, 2023
Guidance on the way pharma companies communicate about prescription medicines has been updated in the UK to cover use of social media channels for the first time. “With its wide reach and international audience, information on medicines can be seen by audiences it wasn’t intended for.”
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Moderna and UK government sign deal to establish mRNA facility
Pharmaceutical Technology
DECEMBER 21, 2022
By downloading this Whitepaper, you acknowledge that we may share your information with our white paper partners/sponsors who may contact you directly with information on their products and services. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.
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Frontiers Health Steering Committee spotlight – Paul Tunnah
pharmaphorum
OCTOBER 11, 2022
Asked how he made the shift from working out the structure of proteins and how molecules bind to those proteins, to the founding of pharmaphorum and focusing on the digital space, his answer was clear: communication. Tunnah realised, in fact, that that communicative passion lay within himself and wasn’t satisfied by academic work.
Addressing Barriers When Speaking With Women About Menopausal Symptoms
Pharmacy Times
MARCH 6, 2025
Panelists highlight how effective communication requires health care professionals to demonstrate empathy, actively listen, provide evidence-based information, and develop individualized treatment strategies that address the physical and psychological aspects of the menopausal transition.
Five Lessons Learned About Antimicrobial Stewardship Metrics
IDStewardship
DECEMBER 13, 2024
Along this line of thought, I have also learned to be gentle with how I communicate my lack of confidence in data that is shared with me. It is first important to be grateful to receive information from your colleague. Developing reasonable exceptions is critical for mitigatingburnout.
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5 Tips For Incoming PGY2 Pharmacy Residents
IDStewardship
MAY 12, 2023
Start to diversify your drug information resources for your specialty In some ways transitioning from PGY1 to PGY2 is like having your educational goals go from a mile wide and an inch deep to a mile deep and an inch wide. Establish an open line of communication with your residency program director Different strokes for different folks!
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Lilly and ProQR to expand genetic medicine development agreement
Pharmaceutical Technology
DECEMBER 23, 2022
By downloading this Whitepaper, you acknowledge that we may share your information with our white paper partners/sponsors who may contact you directly with information on their products and services. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.
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Empowering MSLs to be the kings of Pharma’s New Frontier
pharmaphorum
DECEMBER 12, 2022
The MSL is increasingly becoming pivotal to relationships and a new whitepaper Empowering MSLs to be the Kings of Pharma’s New Frontier explores the benefits of adding high-grade communications to their arsenal of talents. For more information visit: 60seconds.com. About 60 Seconds.
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5 Strategies to Strengthen Relationships with HCPs
Pharma Marketing Network
JULY 27, 2023
Effective Communication: The foundation of any successful relationship is clear and effective communication. Tailor your communication style to suit individual preferences, demonstrating respect for their time and expertise. Listen actively to their concerns and ideas, and be responsive to their inquiries and requests.
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