HIPAA Secure 2-Way Messaging
PioneerRx
DECEMBER 14, 2022
Mobile messaging is a convenient and easy way to communicate with patients, but it also walks a fine line when it comes to HIPAA compliance. SMS texting holds the…
PioneerRx
DECEMBER 14, 2022
Mobile messaging is a convenient and easy way to communicate with patients, but it also walks a fine line when it comes to HIPAA compliance. SMS texting holds the…
Pharma Marketing Network
MARCH 8, 2025
It must convert visitors into leads , provide clear and accurate medical information , and ensure compliance with FDA, HIPAA, and ad platform policies. Compelling and Compliant Headline Clearly communicate value (e.g., It improves conversion rates, reduces bounce rates, and ensures compliance with FDA and HIPAA regulations.
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pharmaphorum
NOVEMBER 1, 2022
You may ask: Can an open protocol be HIPAA compliant? HIPAA does not specifically prohibit using and sharing open protocol-based software. Their patient journey typically requires engaging with discrete service providers, who are often using antiquated means of communication. The time to cross that bridge has passed.
Pharma Marketing Network
MARCH 11, 2025
Platforms like Salesforce Health Cloud and Veeva Systems help teams organize data, automate communication, and improve relationship management. Platforms like Mailchimp and HubSpot provide automation features, ensuring personalized and compliant communication.
Pharma Marketing Network
MARCH 27, 2025
The shift is largely due to changes in user behavior, regulatory clarity, and the demand for more personalized, real-time communication. The emergence of HIPAA-compliant targeting technologies, HCP-specific segments, and improved analytics has made social platforms not just viable but essential for pharmaceutical marketing.
Pharma Marketing Network
MARCH 31, 2025
As industry leaders adapt to digital-first communication and omnichannel engagement, the need for smart, scalable, and strategic marketing tactics is more urgent than ever. As automation becomes smarter, ensuring HIPAA and GDPR compliance remains critical. However, marketers must balance innovation with privacy.
Pharma Marketing Network
NOVEMBER 7, 2024
In an industry as specialized as healthcare, personalized communication can make or break your relationship with HCPs and patients. Staying compliant with regulations like HIPAA and GDPR is non-negotiable. That’s the power of healthcare email marketing. Because it’s personal, direct, and measurable.
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